The global basketball world was shaken when, out of nowhere, it was announced that Luka Dončić had been traded from Dallas to the Lakers. Absolutely no one familiar with basketball believed it was possible for Dallas to give up Dončić, who was the franchise’s star player and the foundation of everything. Luka is an NBA superstar, and Dallas let go of its biggest asset overnight, leaving everyone puzzled as to why. 🏀

According to testimonies from people close to Luka, it can be concluded that he is not satisfied with everything that happened, especially the way it was handled. Once the dust settled and some time had passed, the situation could be viewed more objectively. Dallas not only lost its best player and NBA star, but it also lost fan support—especially on social media. 🧐

Dallas Mavericks had 5.3 million followers on Instagram, but after the trade, they lost over 700,000 followers in just one day. Currently, they have 4.6 million followers on Instagram.

On the other hand, Luka Dončić gained over 500,000 followers in a single day, bringing his total to 9.8 million on this social platform! It's worth noting that in the month leading up to this trade, Luka had actually lost nearly 80,000 followers.

The rest of the NBA season is ahead of us, where we will truly see the magnitude of this shake-up. However, we can already observe the immense impact sports superstars have on social media and how every step of these elite athletes is closely followed online.